There are lots of people that are making a full-time living off of Instagram. As unbelievable as it sounds, there are lots of brands that love to work with influencers on Instagram because they get a great ROI from their efforts. This is good news if you want to make a living doing the same thing. The key to remember is that the people making a living from Instagram started out with nothing just like you.
The 3 Essentials Steps To Become Instagram Famous [image: pexels by kerde severin] |
They had to put in a lot of time and effort to make it work, but the process is not particularly complex. It just means doing things one step at a time and eventually, you will have built a big following. Once you have a sizable following then brands will want to work with you. In this article, we will go over some of the basics to get you started.
1 - Have your look
Many people assume that you have to have the good looks of a model to make it on Instagram. Although being beautiful does help, you don’t have to look like a model in a magazine. You just have to have a look that works for you.
This means that you should consider what your makeup strategy is to find the style that is going to look best for you and not try to copy others since it might not create a look that suits you. Think about your best features and highlight them. For instance, if your lips get a lot of compliments then use a lip-plumping gloss to help them stand out.
Have your outfits coordinate the colors that look best on you and stick with that theme. For instance, if bright colors are your thing then wear them in every picture so you have a look that you become known for.
You should also accessorize to make a personal statement. Maybe you could be the person who is known for the stylish hats that you wear. Or some type of shoes that make an impression on people.
Whatever it is that will set you apart will be something to focus on and make it your thing.
2 - Find a niche
Once you find your look you then have to find your niche. This is the subject that you want to concentrate on so you can stand out from the crowds. Being a general topic Instagrammer is going to make it very difficult to make a name for yourself. There is a lot of competition.
However, if you think of something you are knowledgeable about, have a special talent for, or have a passion about, then this is something that you should make as your topic.
This means that you will want to create content that people that are also interested in the same thing will want to see. They will be more likely to follow you for a reason other than you just being another pretty face on Instagram. For instance, if you are somebody that is very interested in travel, then be a travel Instagrammer. Or, if your thing is urban exploration of abandoned buildings then this is another area that people will follow with interest.
Try to find a niche that is small enough to stand out but not so small that there is no interest in it.
3 - Check out the competition
Within the niche you choose there are going to be some influencers already operating. You can check out what they are doing to gain some insight on how you can be successful, too. Start out by taking note of the type of content they are posting. This is what the audience in that niche is responding to and are expecting.
This isn’t to say that you should copy that as you really shouldn’t. The point is to try to understand what the audience is looking for and give them what they want. You can also get some insight by reading through the comments. Notice what types of questions are being asked and what people are saying about the content.
Then, take a look at some of the profiles of the followers of that person. This will give you an idea about the type of people that are in this niche so you can understand what they are all about. Try to create an avatar of the average person in the niche and that will give you somebody to think about when you create the content.
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