10,000 #guardiancare Packs to Lower Income School Children by Guardian to Celebrate Its 54th Anniversary

because i care… together we can make a difference to our health, community, and environment. To celebrate its 54th anniversary after two years of pandemic-driven challenges Guardian Malaysia today launched its #guardiancare initiative to focus on caring for the health of customers and the community.

10,000 #GuardianCare Packs to Lower Income School Children by Guardian to Celebrate Its 54th Anniversary

Angela Teo, Head of Marketing, Guardian Health & Beauty Sdn Bhd said: “#guardiancare is a sustainability initiative, that cares for our customers, their family, the shopping choices they make and also for the community they live in.

Consequently, the initiative is centred around ‘because i care’ sentiment, and will focus on three key pillars connected to Guardian’s brand purpose. They are:  

1. Health – good health and well-being of our customers and the communities

2. Community – educating the community on their health concerns

3. Environment – promoting responsible consumption and production practices, reducing single plastic use

A happy SMK Segambut Jaya student with her #guardiancare pack

To launch this initiative, Guardian is kicking off their Health campaign by giving away 10,000 #guardiancare packs, worth a total of RM400,000, to school children in 30 schools throughout the nation, in partnership with Yayasan Perintis Malaysia. 

From left_ Muhammad Hilmi Nawang, SMK Segambut Jaya, Dato Lawrence Low, MyPerintis, Loh Yen Hon, Supply Chain Director, Guardian Malaysia, Singapore & Brunei & Ahmad Nawawi Sha'ari, Headmaster SMK Segambut Jaya

Each #guardiancare pack will contain a specially designed Covid-19 Handbook, which has been approved by the Ministry of Education and Ministry of Health and hygiene products such as handwash, sanitizers, face mask, tissue paper and Gummies for kids vitamins.  These #guardiancare packs will be distributed to B40 schoolchildren at schools identified by nearby Guardian stores.

#guardiancare pack

For the second pillar of Community and its health, Guardian, which has the largest network of pharmacists in South East Asia, will actively educate the community on important health issues and concerns especially during these Covid-19 times through Guardian’s social media platforms and in-store activations.

Happy SMK Segambut Jaya students with their #guardiancare packs

Guardian has started its Pharmacist Community Outreach programme through Facebook Live segments and Instagram where our followers can ask the Pharmacist any health concern questions ‘live’ and get their answers instantly.

In addition, Guardian will also educate consumers on products that offer ’Clean beauty’ with natural or green ingredients and also products that are ‘Cruelty free’ (not tested on animals) and with sustainable packaging, products that are packed in re-cyclable or re-useable packaging.

To care for the Environment, Guardian has introduced a special Eco-friendly re-useable #guardiancare bag in their stores now which will sell for only RM1.

To further reward our customers in this Anniversary month, Guardian has put together a massive 54th Anniversary Shopping Bonanza, on all its social media platforms, with special offers of 54% off on the purchase of the second item in the personal care, health care and skin care, Botaneco hair and bath range of items.

There are also Buy 1 Free 1 promotion for cosmetics including a Shop & Win contest on Guardian’s Facebook where all they need to do is to like the Guardian 54th Anniversary Bonanza Shop & Win post and PM their Guardian receipt for purchases from 1October to 27 October to be in the running for five prizes of a Surprise Box worth RM400 each to be won.    

There is also a Shop, Wave and Win contest with MyDebit running from 1 October until 31 December 2021.  All customers need to do is to spend a minimum of RM30 in a single receipt by using MyDebit with their ATM card and stand a chance to win a share of prizes worth RM520,000 over three monthly draws. 

Additionally, there is also a GrabPay deal where customers will get a RM6 discount with a minimum spend of RM60 on a single receipt using GrabPay valid from 1 to 31 October 2021. 

For more information about 10,000 #GuardianCare Packs to Lower Income School Children by Guardian to Celebrate Its 54th Anniversary, please check out Guardian Malaysia Website, Facebook, Instagram, and Tik Tok #guardiancare #guardianmy