Recently, The Starhill is welcoming the renowned eslite spectrum (誠品生活) by the eslite Group, which innovatively created the world’s first 24-hour bookstore, from Taiwan to Kuala Lumpur in 2022 – their first-ever eslite branch in Southeast Asia, following the signing of a tenancy agreement between Mr Joseph Yeoh, Vice President of YTL Land & Development Bhd and Ms Mercy Wu, Chairperson of the eslite Group.
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| The Starhill Signs on Elite Spectrum As Anchor Tenant between Mr Joseph Yeoh, Vice President of YTL Land & Development Bhd and Ms Mercy Wu, Chairperson of the eslite Group |
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| As a renowned Taiwanese cultural icon, eslite spectrum had been chosen by Time Magazine and CNN as "Asia's Best Bookstore" and “World’s Coolest Bookstore” |
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| eslite spectrum |
As a renowned Taiwanese
cultural icon, eslite spectrum had been chosen by Time Magazine
and CNN as "Asia's Best Bookstore" and “World’s Coolest
Bookstore”. The eslite spectrum Songyan store in Taipei was also named
among the “14 Coolest department stores in the world” by CNN. eslite
spectrum is considered THE quintessentially Taiwanese store by Taiwanese and
tourists alike – a must visit-shop-dine destination for visitors to Taiwan.
eslite spectrum will be a game changer in the Kuala Lumpur retail landscape,
providing fresh ideas for the retail experience and co-creating with Malaysians
by presenting the crème de la crème of Taiwan’s diverse offerings and warm
hospitality to Malaysia, right here at The Starhill.
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| eslite spectrum |
“We are truly
honoured to welcome eslite as our long term partner for The Starhill. With
eslite spectrum taking pride of place as the anchor tenant, we are realising
our vision of anchoring a lifestyle library as the heart of the Home of the
Tastemakers where patrons can meet, gather and connect over shared interests in
a new collective living space. eslite spectrum epitomises the discerning taste
of a true Tastemaker, being a seasoned retail player which has constantly set
new benchmarks and delivered a slew of first-evers in creative retail concepts
and experiences, besides offering a thriving platform for creators of cultural
content. They are a match made-in-heaven for The Starhill’s plan to create KL’s
ultimate premium social destination for all to celebrate literature, the arts,
fashion, design, music, food and creative events. We cannot be more excited to
witness its opening which will truly complement the distinctive experience of
The Starhill that focuses on differentiated retail experiences, embodied by one-of-a-kind
concepts by exclusive brands in Kuala Lumpur,” said Mr Joseph Yeoh, Vice
President of YTL Land & Development Bhd.
He added that the
eslite Group is a kindred spirit to the YTL Group, with a mutual commitment to
the power of education and the value of books as vehicles for cultural and
creative exchange. “This is a deeply meaningful partnership between two family
businesses with a rich heritage and passion for education and knowledge as
drivers of change. I believe this partnership can potentially be a catalyst for
a deeper cultural exchange between Malaysia and Taiwan through retail
experiences and a community-oriented store that reach a wider audience across
all ages and demographics,” Joseph said.
“eslite was founded
in 1989. Our core values lie in the
desire of ‘integrating the humanities, arts and creativity into life,’ and in
the importance of venues with ‘the spirit of the place.’ That is, through the
interaction of space, activities and people, eslite hopes to create ‘the
possibility of people encountering their own spirit within its spaces.’ From
Taiwan to the Chinese community and then Asia, we are very excited to establish
a new flagship branch, the first store in Southeast Asia, in the capital of
Malaysia. eslite is committed to becoming the most influential, unique,
omni-channel, cultural tourism brand and a platform for the cultural and
creative industry in the Chinese community and Asia,” said Ms Mercy Wu,
Chairperson of eslite Group.
She added: “Through
this Kuala Lumpur store, we hope to promote exchanges and interaction involving
Asian publications and the cultural and creative content of the region. We also
wish to create more opportunities for cross-regional dialogue between Taiwanese
and Malaysian writers and their works, and present readers with novel reading
perspectives. Malaysia is an exciting country, with its own characteristic
design aesthetics and cultural creativity, and we look forward to integrating
the multi-ethnic and cross-cultural characteristics of Southeast Asia, and
inspiring exciting diversified creativity in our store.”
eslite spectrum is targeted to open its doors in The Starhill by 2022
“We look forward and
feel excited about embarking on this journey in Kuala Lumpur as Malaysians have
been Taiwan’s top tourist segment from Southeast Asia for 10 consecutive years
and are strong supporters of our stores in Taiwan. Additionally, YTL has vast
local and international development and management experience and we also feel
a special kinship to them as the YTL family ancestors have roots in Kinmen,
Taiwan. We are thankful to have YTL as a partner in bringing to life our
concept and vision for development in Malaysia. eslite's founder, Mr Robert C.
Y. Wu, once said ‘eslite's ultimate concern is people; the most valuable asset
of a city is its people; and the most beautiful scenery in any city is its
people.’ eslite, together with the local people of Malaysia, will create new
possibilities. We hope that with long-term careful planning and development, it
will become a beacon for cultural exchange in Southeast Asia!”
eslite spectrum is
targeted to open its doors in The Starhill by 2022.
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