Melanie C has released her brand new single ‘Blame It On Me’. This follows the success of the latest
track, ‘Who I Am’, which went top 10 on iTunes across Europe, South America and
the UK, was playlisted at Radio 2 and saw Melanie perform sets from her home
studio ranging from The Late Late Show with James Corden and BBC 1’s The One
Show to a specialist mix for i-D Magazine.
Melanie C Announces New Single, 'Blame It On Me' |
“Her best work since she went it alone 20 years ago…recalls classic Robyn and the carefree joy of Carly Rae Jepsen” – The Guardian
"Anthemic...your childhood hero" i-D
“In the midst of a global pandemic, who better to lift your spirits?” – LOVE
“Channels disco's confessional edge...soaring back into the pop realm” – Clash
“Melanie C has built a career on the celebration and empowerment of women” – Women’s Health
Furthermore, Melanie
has been busy under lockdown adding the final touches to a brand new studio the album, further previewed today by its euphoric second single, ‘Blame It On Me’.
She has also brought fans together around the world in a series of quarantined
live-streams, featuring Q&As on physical and mental wellbeing, the next
generation of Girl Power (see a conversation with Rina Sawayama for Crack
Magazine), plus some familiar faces (Melanie B, Sink The Pink cohort, Glynn Fussell
and frequent-collaborator Biff Stannard, who co-wrote ‘Who I Am’ with Melanie,
have also guested thus far).
‘Blame It On Me’ is
another blast of unapologetic modern pop from Melanie C, calling out toxicity
in a relationship over a life-long love of disco, electronic music, and the sometimes-life-long journey it takes to stand up for yourself. It’s the perfect
follow-on to the anthemic ‘Who I Am’, a track that embraced the power of
vulnerability and also (in its affecting video) saw Melanie explore the past,
present and future of Sporty Spice.
2020 has seen Melanie
C return to the solo pop stage on her own unequivocal terms. A vital voice in
the modern discourse on depression, body positivity, and the LGBTQ community,
her trailblazing influence has arguably never been more apparent.
Whether
presenting her friend Billie Eilish with a BRIT Award, being remixed by a hero
like Joe Goddard or discussing her journey thus far on a recent episode of
Desert Island Discs, Melanie is also hard at work on her most celebrated music
in years. New single ‘Blame It On Me’ continues to evolve her sound as much as
it sees Melanie look back to her roots: she did, after all, cut her teeth not
just in the biggest girl band in the world, but in the club-culture surrounding
her childhood of Widnes (where she'd sneak off and attend Prodigy raves).
With
over 100 million records sold and multiple BRIT, Ivor, Billboard and Olivier
Awards under her belt, her forthcoming album nonetheless feels like new, more
assured ground for Melanie C - and a glorious new chapter for Girl Power.
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