Be My Reason Shower Run 2016 to Raise Awareness on Breast Self-Check

Be My Reason Shower Run 2016, Shokubutsu Shower Run 2016, Breast Self-Check Awareness, Breast Cancer Awareness, Pink October 2016, Shokubutsu Malaysia, Malaysia top lifestyle blog, Malaysia top fitness blog, 

Be My Reason Shower Run 2016 to Raise Awareness on Breast Self-Check

There were almost 1,500 participants gathered on early Sunday morning in bright pink to show their support for the breast self-check during shower in conjunction with breast cancer awareness month. 

Many ran with their reason for family members in the Be My Reason Shower Run 2016

Breast cancer survivor Sengolmany (C0982) showed that life is good even when you have had breast cancer. Also present at the event was renowned Malaysian actor, Beto Kusyairy who ran with his wife, Tisha Shahar as an act of support for the campaign. Tisha detected a small lump in her breast not too long ago while doing breast self-check. Fortunately the lump turned out to be benign. It was the support of Beto that helped Tisha through the anxious period of waiting for the results. The experience reinforces their belief in breast self-check for early detection.

Breast cancer survivor Sengolmany (C0982) showed that life is good even when you have had breast cancer

We were surprised with shower bubbles and showered with water at the end of the run, in line with the breast self-check during shower awareness focus.

We were surprised with shower bubbles and showered with water at the end of the run

It also added an element of fun to a good morning of exercise for the participants who were required to run with their loved ones, who are their reasons for pledging to do breast self-checks. Some Be My Reason Shower runners came creatively dressed.

 Some Be My Reason Shower 2016 runners came creatively dressed

Speaking at the Be My Reason Shower Run, Jackie Low, Marketing Manager, Personal Care Products Department, Southern Lion Sdn Bhd said, “We believe that breast self-check is a very important habit to cultivate because early detection can save lives. Shower time is the best time to do breast self-check, as it does not require any additional or special effort. Besides the convenience, it is also easy to remember as all of us shower at least once a day!”

Representatives from NSCM receiving the mock cheque from Southern Lion management

A RM25,000 cheque was presented to NCSM during the run to contribute towards the good works that NCSM is doing in raising awareness and educating on breast self-check. The money was raised from the RM10 fee of the Be My Reason Shower Run and RM0.10 from every unit of Shokubutsu liquid shower products sold at participating stores. The Shokubutsu Pink Ribbon campaign runs from 1 October 2016 – 30 October 2016.

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