Across the globe, Hair Fashion Night is the biggest night ever
dedicated to hair trends and beauty. L'Oreal Professionnel brings the First
Ever Hair Fashion Night in Malaysia, a worldwide initiative gathering together women and
hairdressers to Pavilion Kuala Lumpur Centre Court.
First Hair Fashion Night in Malaysia by L'Oreal Professionnel |
In addition, this is the perfect platform for women to have 1st
hand access to our L'Oreal Professionnel's hairdressers and their expertise.
Hair Fashion Night is a fantastic opportunity to liven up the huge network of
L’Oréal Professionnel salons worldwide to modernize the image of hairdressing,
showcase hairdressers’ expertise, talent and passion, boost business network and
attract new clients to salons too.
First Hair Fashion Night in Malaysia by L'Oreal Professionnel |
What makes this night extra special is that L'Oreal Professionnel
Malaysia has taken this to greater heights by combining Colour For Life, a
local fund raising initiative for children living with HIV, making this the
biggest star-studded hair fashion charity event in Asia Pacific.
Colour for Life initiated by L'Oreal Professionnel in 2002 is a
nationwide fundraising campaign for The Malaysian AIDS Foundation to give hope
and help children living with HIV. To make this campaign bigger and bolder,
L’Oreal Professionnel collaborated with 8 renowned designers -all maestros in
their respective fields.
The VIPS |
Besides the existing 5 renowned designers in our previous campaign
namely Datuk Professor Dr Jimmy Choo Yeang Keat (OBE), Dato Tom Abang Saufi,
Eric Choong, Winnie Sin and Royal Selangor, we are extremely proud to have 3
new designers such as Melinda Looi, Sereni & Shentel and Samantha Lee on
board.
These designers have contributed their master pieces which are
imprinted on t-shirts and are wore by a host of celebrated personalities with
the likes of Datin Paduka Marina Mahathir, Erra Fazira, Ziana Zain, Tasha
Shilla, JC Chee, Debbie Goh and many more. To raise funds for the children,
these exquisite designs have been printed and recycle bags and are available
for sale for RM30.00.
L'Oreal Professionnel First Hair Fashion Night in Malaysia |
The grand star studded launch began with songstress Poova singing
the Fight Song as 15 Malaysian Beauty Queens and Top Supermodels such as
Deborah Henry, Amber Chia, Kiran Jassal strut down the Spanish Steps holding
the hands of little girls wearing tutu. This is followed by 2 junior musicians
wowing the crowd jamming Sweet Child of Mine.
L’Oreal Malaysia’s new Managing Director, Mr Malek Bekdache |
In his opening speech, L’Oreal Malaysia’s new Managing Director,
Mr Malek Bekdache shared “ We are extremely proud that Malaysia is the only
country in Asia Pacific participating in this worldwide initiative and he
proclaimed Hair Fashion Night as the place for women to discover and test the
latest hair trends and for our hairdressers to showcase their professional
expertise, talent and passion”.
Grand Finale of L'Oreal Professionnel First Hair Fashion Night in Malaysia |
The highlight of the show is a collection from the runways,
artistically crafted and embodied by style, from the highly loved chignon and
the mohawks to the women of desire brought to live by 6 L’Oreal Professionnel
Artistic Ambassadors – Albert Nico, Andy Chan, Kevin Woo, Max Chang, Miko Au
& Simon Koh. The crowd was mesmerised by showcase of the hair master pieces
on 16 muses wearing renowned designer Orson Liyu’s magnificient and stunning
collection.
Joining us in the star-studded celebration was our renowned
designers Datuk Professor Jimmy Choo Yeang Keat, Dato Tom Abang Saufi, Eric
Choong, celebrity guests such as Datin Paduka Marina Mahathir, Dato Bernard
Chandran, JC Chee, Fahrin Ahmad, Fyza Kadir, Lynn Lim, Carey Ng, Jack Lim and
many more.
Official visited by Yang Bhg Dato Sri Rohani Abdul Karim, Minister of Women, Family and Community Development to Charity hair cut |
The charity hair cut drive on the 17th May 2016 wad official visited
by Yang Bhg Dato Sri Rohani Abdul Karim, Minister of Women, Family and
Community Development and celebrity guest such as Erra Fazira and Datin Paduka
Umie Aida.
Charity hair cut |
The charity hair cut which was open to the public from 10am-8pm
received an overwhelming response. Our salon partners who have kindly
contributed their time and effort to raise funds for the children managed to
cut a total of 550 people.
wow.. pretty awesome futuristic hair... however don't think they will suit an old lady like me... hahaha
ReplyDeleteHair fashion show? Heeheee sounds so new to me! And interesting too! Trying to get some inspiration here for my next haircut 😆😆
ReplyDeleteFirst time heard about hair fashion show. Hahaha. Love it!
ReplyDeleteWow, I can see some really impressive hair fashion, what an event :)
ReplyDeleteThe model's hair looks stunning la~ Interesting event~
ReplyDeleteLoreal has the best hair range... hahaha have long stop using them coz now berhijab hahaha cannot fesyen futuristic leh
ReplyDelete