adidas NEO Fall / Winter 2013 Collection Featuring Justin Bieber

adidas NEO together with global phenomenon POP/R&B superstar Justin Bieber recently launched the adidas NEO guy's collection with Bieber being the face this season. The launch features a unique interactive lookbook by the label to celebrate the launch of its 2013 winter collection and campaign imagery featuring the POP sensation.

Justin wears his favourite pieces from the new range in the latest NEO campaign imagery. He dresses in a flannel shirt with an exaggerated check pattern and faded drop crotch denim pants with a worn-in feel. He completes his mature, relaxed look with a pair of collegiate red suede skate inspired sneakers.