Last week, I attended Pantene Color & Perm Myths Busted hair workshop and event at ACME Bar & Coffee, Kuala Lumpur.
During the event Pantene exposes the truth about women’s misconceptions
associated with color and perm treatments.
Hair coloring and perming have long been a woman’s dilemma and mine also. During this Pantene hair workshop we discover that fading color and curls are not due to one’s hair condition but are caused by one key component – hair damage.
(Left-Right) Founder of Hair Atelier, Aaron Yap; Shoe Designer,
Christy Ng; P&G Communication Manager, Ms Goh Seng Jone; Actress, Anzalna
Nasir and P&G Asia Hair Care Scientist, Lais Koelle. |
Hair coloring and perming have long been a woman’s dilemma and mine also. During this Pantene hair workshop we discover that fading color and curls are not due to one’s hair condition but are caused by one key component – hair damage.
The new Pantene Pro-V Colour & Perm Lasting Care range |
Well, hair coloring, beaching, perming or rebonding is all chemical treated may be our choice for achieving an entirely new look, the thought of aftercare and maintenance can be off-putting. Yah! I have experience that and it takes not only money but a lot of time and effort to take care of colored and permed hair.
Pantene’s Color & Perm Lasting Care Range Inspired by these insights, Pantene recently introduced the new Pro-V Colour & Perm Lasting Care product range, set to revolutionize haircare by allowing women to achieve their desired multidimensional color and buoyant curls, without compromising on their hair health.
Pantene’s Color & Perm Lasting Care Range Inspired by these insights, Pantene recently introduced the new Pro-V Colour & Perm Lasting Care product range, set to revolutionize haircare by allowing women to achieve their desired multidimensional color and buoyant curls, without compromising on their hair health.
The workshop kicked of with the welcome note by Ms. Goh Seng Jone, Communications Manager of P&G Malaysia.
Combining Pantene's signature Pro-V formula with the all new, Liquid Crystal Shampoo System; a technology that helps create a pseudo F-layer on hair, Colour & Perm Lasting Care is specially designed to both repair and protect the durability of colored and permed hair, guaranteeing 6 weeks of rich and bouncy color perm satisfaction.
Hair Talk by Ms. Lais Koelle from Pantene Asia Communications Scientist |
The workshop was also attended by
rising starlet Anzalna Nasir and
talented shoe designer Christy Ng, who shared their hair concerns and experience with the new Pantene range.
“As a model and actress, my hair is subjected to repeated coloring, perming and excessive styling for filming and photo shoots. You can imagine how worried I’d get when I get my hair processed. Even though the end results look great in photos and on screen, I still want my hair to remain healthy in its natural state. That’s when I think Pantene Color & Perm helps relieve some of my stress.I know that every time I apply the products, I’m reversing the damage that the chemical treatments have done to my hair, that feels good! ” quipped Anzalna.
Christy Ng, Shoe Designer |
Christy shared, “I’m creatively
inclined, so naturally, I like
experimenting with different hair styles and
colors. But more often than not,
doing so would result my hair to
break and fall. Ever since I discovered that
healthy hair retains color and shape
better, I’ve been diligently using the
new Pantene Color & Perm products
to protect it from
further damage. Having not to worry about hair woes gives me the freedom to express myself in any look I desire.”
Styling Made Easier with Healthy Color and Curls: Be it color or perm, healthy hair is easier to brush, style and tame. The Founder of Hair Atelier, Aaron Yap who was present to demonstrate a series of hair styles with colored and permed hair summarized the event: “The foundation to any great style is healthy hair. When hair is healthy, it is more flexible, more bouncy and takes shape easily.”
The new Pantene Pro-V Colour & Perm Lasting Care range is now available at all leading pharmacies.
Colour & Perm Lasting Care Shampoo 320ml RM 14.90
Colour & Perm Lasting Care Conditioner 320ml
RM 14.90
Colour & Perm Lasting Care Daily Intensive Conditioner
RM 14.90
Colour & Perm Lasting Care Intensive Hair Mask RM 14.90
Colour & Perm Lasting Care 6-Week Colour Protect Treatment Program RM 14.90
For more information and updates go to Pantene Malaysia Facebook Page
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