Depth of innovation demonstrated by the company’s
monumental UHD TV, Premium F8000 LED TV, “Made for Asia ”
refrigerator and new Wobble Washer, NX300 Camera and 45mm 2D/3D lens and Series
7 Chronos PC. Samsung’s complete portfolio will be on display at the Samsung
South East Asia, Oceania and Taiwan Forum in Ballroom 2 at the Mulia Hotel in Jakarta
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| Samsung Fourth South East Asia, Oceania and Taiwan Forum 2013 Discover the World of Possibilities |
Samsung Electronics Co., Ltd unveiled new products and
services at the Samsung South East Asia, Oceania and Taiwan Forum 2013 in Jakarta Asia
and its vision where technology enables consumers to discover a world of
possibilities.
In 2012, Samsung Electronics achieved record sales of
approximately $187 billion. In South East Asia, Oceania and Taiwan
Delivering on this promise, Samsung unveiled a new
paradigm in television, smart appliances, connected cameras and mobile devices.
Sharing innovations from different areas of its business, Samsung has
reinvigorated the consumer electronics market with seamless navigation,
intuitive control and personalized user experiences.
Creating the
Ultimate Lean Back Experience
In 2012, Samsung demonstrated leadership across all of its
categories, including the TV market. The company achieved 16 percent growth in
revenue and 14 percent growth in unit sales in the total regional TV market
last year. Following this success, Samsung is opening a new world of
possibilities in home entertainment this year.
Leading its charge to deliver the ultimate lean back
experience to consumers in the region, Samsung launched its flagship F8000 LED
TV, the first Samsung television to feature a quad-core processor. Available in
sizes up to 75-inches, the F8000 features an ultra-thin profile, a quarter-inch
thick bezel and a wave inspired Arc stand that makes the TV look as if it is
simply floating in the air.
Samsung also introduced its first 85-inch Ultra High
Definition TV (UHD TV), the 85S9. The 85S9’s stunning Timeless Gallery design
sets a new standard for TV craftsmanship, with the TV appearing to float within
its frame and juxtaposing its classic minimalism with the imposing 85-inch
display.
The design is aesthetically pleasing while functional: the
85S9 includes Samsung’s “One Connect” feature that eliminates cable clutter by
requiring only one cable to connect to the TV, creating a perfect Clean Back
look.
The 85S9 offers the resolution of Full HD displays to
deliver unmatched picture detail and clarity. It can also up-convert HD content
to Full HD and UHD resolution, offering a new world of viewing experiences. In
addition, Samsung is addressing the current conflicting UHD content industry
standards to ease purchasing concerns and to ensure that users will be able to
view UHD content for years to come.
Samsung is also the first TV brand to offer support for
the new high compression video codec, HEVC, which delivers higher streaming
video quality over lower bandwidth so content will consistently look amazing. Finally,
to deliver an audio performance to match the screen excellence of this year’s
new TVs, Samsung introduced the HT-F9750W.
The HT-F9750W is Samsung’s flagship 7.1 channel home
theater system that is the perfect companion to its 2013 Smart TVs. The system
features a 1,330-watt sound system for unprecedented sound quality and
exceptional viewing experience, and it is powered by Samsung’s Gallium Nitride
amplifier and vacuum tube amplifier to create a pure, natural sound.
Additionally, HD content can be up-scaled to UHD picture quality, thanks to
Samsung’s 4K Scaler Processor.
Introducing the next
Evolution in Televisions
Each of Samsung’s newest televisions provides a new world
of possibilities in search, navigation and control. Samsung’s newly redesigned
Smart Hub intelligently organizes a viewer’s content into clear, intuitive
panels. The three panels include: Apps; Photos, Videos and Music; and Social. Navigating
these three Smart Hub panels is easier than ever before, thanks to enhanced
Smart Interaction.
In 2012, Samsung pioneered motion and voice controls to
navigate the TV. In 2013, these control capabilities have been enhanced. For
example, not only can consumers now use their hands to select content, they can
now rotate images, or simply zoom in and out. Voice controls were also enhanced, with 2013
Smart TV models understanding about 300 commands with improved language
recognition rates.
Drawing on Samsung’s mobile leadership, the navigation
experience is reminiscent of that found on its smartphones. Samsung’s
S-Recommendation with Voice Interaction technology—available in select markets
such as Australia
In fact, the new landing screen on Samsung’s 2013 Smart TV
features On TV, the world’s first TV service to analyze on-air viewing habits
and offer personalized program suggestions in real-time, enabling users to
enjoy the ultimate lean-back experience. On TV is currently only available in
the Australian market.
Samsung’s improved Voice Interaction technology will
change what people think is possible from a television; it is now capable of
understanding full sentences and natural language. Coupled with
S-Recommendation, viewers can ask the Smart TV for movie and TV show
suggestions or request films that feature specific actors or actresses.
Searches aggregate relevant results from all available on-air or app services.
This advanced user experience has been expanded to
smartphones and tablets, thanks to Samsung’s leadership in connectivity.
Viewers can use their devices as a remote control or simultaneously enjoy two
different pieces of content from a TV or Blu-ray player on a second screen.
They can also mirror their Smart TV content on a tablet to take it with them
around the home.
Additionally, Samsung delivered on its 2012 CES promise of
bringing the next evolution of TVs with the introduction of its 2013 Evolution
Kit. By simply adding the Evolution Kit to a Samsung Smart TV, users can have
access to the latest Samsung Smart TV offerings. Owners of compatible TVs will
be able to benefit from S-Recommendation with Voice Interaction, the new Smart
Hub, as well as the quad core support of the 2013 range.
Creating Smarter,
Connected Homes
Based on an in-depth understanding of consumers’ needs,
Samsung offers fresh perspectives with its new range of “Made for Asia ” appliances.
The new Samsung refrigerator (RT38) offers maximum
organization and use of space, thanks to unique features, such as the Easy
Slide shelf for effortless storing and removal of food, and a detachable Multi
Storage Basket for items like cosmetics, medicines or special sauces. The new
Samsung refrigerator features MoistFresh Zone, which controls air circulation
to maintain optimal humidity, creating an ideal environment to store and keep
vegetables and fruit fresh for a long time. Additionally, the refrigerator can
cool down to the target temperature in a short amount of time, all by pushing
the “Power Cool” button on the display. This convenient mode can reduce waiting
time for cooling when needed.
Sporting a contemporary design with a solid finish, the
new Samsung refrigerator promises a 10-year warranty on its Digital Inverter
Compressor. Additional features include excellent cooling performance, energy
savings and noise reduction.
The new Samsung Wobble washing machine (WA16) features
Samsung’s Wobble Technology, which prevents fabric damage caused by friction
without compromising washing performance. The machine boasts shaped fins and
built-in rollers around the drum to create a multi-directional washing flow
resulting in cleaner clothes. In addition, the Wobble washer incorporates
Samsung’s innovative Digital Inverter Motor (DIM), advanced technology that
contributes to long-lasting durability and extends the washer’s lifetime. The
DIM, with a guaranteed 11-year warranty for consumers in South
East Asia , is brushless and contains minimal moving parts, meaning
there is less chance of parts wearing out or breaking, leading to a longer
lifespan.
To enable expert cooking capabilities to consumers,
Samsung’s Smart Oven (MC32F606) features smart sensor technology, respectively.
The appliance was built to help consumers save storage space in the kitchen, as
well as save time and effort when preparing healthy, tasty meals.
To round things up, Samsung’s NaviBot CornerClean
(VR10F71) boasts zero blind spots and cleans a variety of surfaces from corner
to corner. The POP-OUTTM brush and Visionary MappingTM Plus system, paired with
dust awareness sensors, make it one of the leading robot cleaners available.
Capturing Images for
Every Moment
Samsung is staying true to its SMART CAMERA vision,
delivering the latest and greatest camera technology and driving change in the
digital imaging landscape. As the newest addition to its NX-range, the NX300
blends exceptional image quality and capture capabilities with increased speed
and shot control.
The NX300 is complemented by the Samsung’s NX 45mm F1.8
2D/3D lens, the first one-lens 3D system for a consumer camera, capable of
capturing both still pictures and full 1080p HD video. This new lens opens up
an exciting world of 3D imaging possibilities and makes the Samsung NX Series
the only interchangeable lens camera supporting both 3D still and 3D movie.
Central to the NX300’s outstanding imaging performance is
its new 20.3 Megapixel APS-C CMOS sensor, capable of capturing high quality
images for every user. A newly designed Hybrid Auto Focus (AF) system delivers
fast, accurate phase and contrast detection, while the 1/6000 second shutter
speed and 8.6fps continuous shooting mode ensures every moment is captured
perfectly. Also, Samsung’s unique DRIMe IV imaging engine provides outstanding
developments in speed and quality photography and enables better color
reproduction and greater noise reduction. Support for full 1080p HD video
capture in both 2D and 3D—when combined with Samsung’s new 45mm F1.8 2D/3D
lens—is also available through the DRIMe IV engine capabilities.
For a seamless photography experience, the NX300’s 84mm
(3.31 inch) AMOLED screen comes complete with a tilt display allowing cherished
memories to be captured from any angle, high and low, while making it
effortless to review images. Completing the intuitive feel for the NX300
camera, the distinct AMOLED screen is hybrid with touch screen capabilities and
5-way manual key interface.
In addition, Samsung will be releasing the GALAXY Camera
(Wi-Fi). The GALAXY Camera (Wi-Fi) delivers the same innovative photography
experience that the GALAXY Camera does but without a 3G/4G connection. This
allows users to merge a complete Android™ 4.1 (Jelly Bean) experience with
professional style photography but without a monthly data plan. Users are still
able to use the dual-band Wi-Fi technology to download the latest photo editing
apps, share photos with family and friends through social networking sites or
upload their photos and videos to cloud services when connected to Wi-Fi.
Expanding the GALAXY
family
As a global leader in the mobile industry, Samsung today
introduced a new era of intelligent Note technology with the GALAXY Note 8.0,
the newest addition to its GALAXY Note family. Slim and compact enough to
become the perfect on-the-go work and play companion, the GALAXY Note 8.0
brings powerful performance and functionality to support even the most
demanding of lifestyles. The Note 8.0 is also equipped to store and manage your
personal and professional data efficiently, providing users the perfect pocket-sized
hands-on organizational tool.
It features what consumers love about the Note family with
its unique S Pen experience, a variety of S Note templates and productive
tools. With the S Pen, the Note 8.0 can also be used as a digital scheduler and
personal diary. Creative multi-tasking with the GALAXY Note 8.0 is effortless
with the innovative Dual View feature, two multi window options that seamlessly
allow you to facilitate multi-screen usage. Dual View’s split screen
accommodates optimal operation of different apps, such as launching the S Note
on the web browser screen and allowing content to be resized, dragged and
dropped as required.
What is more, the Note 8.0 goes features physical menu
buttons at the bottom of the device with WACOM technology, going one step
further from other tablets running Android. Sporting a brilliant, 8-inch WXGA
screen with a 1280x800 resolution, the GALAXY Note 8.0 also features Reading
Mode, which transforms the device into an e-Book reader, providing the optimal
reading conditions to ensure you can curl up and enjoy a good book.
The GALAXY Note 8.0 comes with 16 or 32 gigabytes of
internal storage, and an external micro SD slot.
Combining Design,
Performance for Hands-on Computing
Samsung’s PC line-up in South East
Asia consists of two new devices that combine powerful performance
with design excellence. The powerful new Series 7 Chronos and the portable
Series 7 Ultra Notebook are equipped to handle both work and entertainment applications.
The new Series 7 Chronos delivers a professional
performance in a thinner and lighter form factor, with a quad-core performance,
as well as a new software solution called RAMaccelerator, which provides up to
a 150 percent increase in speed for browsing and running apps, to act as a true
desktop replacement. Its 15.6-inch Full HD display with 10-point touch screen
meets both work and entertainment demands. Matching power with style, the
Samsung Series 7 Chronos is just 20.9 millimeters thick; and with a back-lit
keyboard and 11-hour battery life it lets users work on-the-go, longer.
The Samsung Series
7 Ultra embodies superior mobility and performance in an ultra-slim and light,
full aluminum body. Combining an eight hour battery life, a beautiful 13.3-inch
Full HD display with a 10-point touch screen, aluminum frame, a i5 / i7 CPU for
fast-processing and up to 256GB SSD of storage, this PC provides the computing
power required by even the most demanding users; and like the Series 7 Chronos,
it will run on Windows 8.
Adding to the powerful mobility products, Samsung
underscored its leading position in the global monitor market with the
introduction of the Series 7 Touch(SC770), which is Samsung’s first multi-touch
display optimized for Windows 8. Supporting up to 10 points of simultaneous
multi-touch, users can drag, rotate or select objects on the monitor using
their fingers.
Finally, Samsung is bringing new innovations to small and
med-sized businesses (SMB) with its Xpress M2875 Series and ProXpress M4070
Series printers. Users will benefit from the most powerful processors available
for business printers, as the products are backed by a powerful 600 MHz Coretax
A5 core processorand up to 128MB of memory. The result is an ultrafast 28-40
page per minute printing output.
In addition, users will be able to produce the cleanest,
sharpest, most accurate prints to date, thanks to Samsung’s unique imaging
technology—ReCP. The technology sharpens the edges of graphics and enhances the
readability of negative texts, greatly helping to enhance printed images.
Through the Xpress M2875 and ProXpress M4070, Samsung
continues to demonstrate its commitment to meet a range of business user needs,
across functionality, convenience and price.
Empowering the B2B
Market
At today’s press conference, Samsung also announced its
strategy to become a global leader in the enterprise market. This year, Samsung
aims to represent 10 percent of its business in South East
Asia , and by 2020, the company expects B2B to represent 23 percent
of its total global revenue.
Recognizing that enterprise solutions are central to
achieving success in the B2B market, Samsung today introduced Samsung KNOX, a
mobile enterprise solution that provides powerful security for work and play.
For enterprises, Samsung KNOX provides comprehensive
security and the confidentiality of enterprise data. For consumers, it provides
security of personal data while keeping it separate from enterprise data, not
to mention a simple, intuitive user experience. And for partners, it is a
consolidated built-in solution that allows broader access to enterprises.
Additionally, Samsung launched its Samsung Technology
Enterprise Program (STEP), a comprehensive partner program that empowers
partners with competitive, differentiating tools to drive mutual growth and
profitability in the market. The program focuses on ensuring that partners are
certified and prepared to sell and service Samsung’s solutions.
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