Electrolux: Achieve Blissful Living at Home with Less Time and Effort

Electrolux launches new intuitive range of appliances that help Malaysians achieve blissful living at home with less time and effort Electrolux, a global leader in household appliances and appliances for professional use, today launched its latest range of intuitive cooking, washing and food storage appliances that have been inspired by real households in Southeast Asia.

Combining the cutting edge innovation with a strong European design heritage, these appliances push the envelope of the brand’s thoughtful design philosophy by providing consumers with great and functional tools to achieve a blissful living, the easy way.

Refrigerator that preserves the nutritional quality of the produce? Washing machine that weighs each load to determine detergent quantity and wash settings? An oven that knows how to cook? Dishwasher that accommodates your entire load? This is not science fiction but the latest range of Electrolux household appliances available in Malaysia starting today. 

The fridge that gives back

The latest range of FlexFresh™ and NutriFresh™ fridges by Electrolux doesn't just preserve food well. It also comes equipped with a host of intuitive features to offer a fresher and more flexible approach to food storage.

Cook with confidence

Responsible for pioneering the combi-steam concept for professional chefs, Electrolux is now launching the 74-litre CombiSteam for the home. With five steam options and over 100 auto menus at the touch of a button, CombiSteam will ensure you achieve professional results every time when combining steam with conventional cooking.

The 74-litre Inspiro Built-in Automatic Oven lets you express your individual style effortlessly. With a catalogue of 76 pre-programmed menus; over 12 cooking functions including dough proofing and slow cooking; and up to nine cooking options, Inspiro caters to both the serial entertainer and the novice chef.

Home chefs can also look forward to greater freedom and luxury in their kitchens with the new 80cm InfinitePure™ hob. The new RealLife dishwasher lets you decide how you load your dirties. With an XXL tub, the Electrolux RealLife dishwasher offers 15% more space** for loading bigger and odd shaped items so you can hang up your rubber gloves for good. Better still, it washes more but takes up the same space in your kitchen.

Wash without a second thought

While a Vapour Action function gently relaxes fabrics and eliminates up to 99.9% of allergens to achieve cleaner and more hygienic clothes, new Load Sensor™ technology ensures every load is optimized by weighing the load before recommending the quantity of detergent needed. An ergonomically designed Leaf Lifter promotes a softer tumbling action, ideal for delicate items, while the Lily Drum increases the surface contact with laundry to achieve a better clean with less creasing.