UNIQLO’s Spring Summer 2013 Collection AIRism a Revolutionary Innerwear |
UNIQLO’s Spring Summer 2013 collection introduces a
revolutionary innerwear, AIRism. It is UNIQLo’s latest strategic product that
changes conventional perception on innerwear. AIRism showcases a series of
features such as anti-bacterial, anti-odour, a built in dedoriser that aims to
keep you comfortable all day long.
Key Features of AIRism |
As the name suggests, AIRism feels light on the skin and
cool to the touch, giving the wearer a sense of breezy weightlessness as if one
is wearing nothing at all. It is an innerwear that keeps the wearer comfortable
all day, every day.
The
Spring Summer 2013 AIRism collection will be available at all UNIQLO stores
from the price of RM39.90 to RM79.90 in mid-April 2013.
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